A Class Project
Students in Charles Freeman's merchandising and promotion strategies class were responsible for planning everything related to the fashion show. The students chose a futuristic theme related to fashion, so they came up with the name of "The New Age Traveler." Students broke off into groups for specific tasks for the show. There was a marketing team, public relations team, etc.
Show Time
After all of their hard work, it was finally show time! The New Age Traveler show was held on December 3, 2013. Design and merchandising students showed off their amazing projects for faculty, staff, students, and locals in the community. All photo credit goes to Blake McCollum Photography.
Students created the programs for the show, which included advertisements from their sponsors around town. Many local stores and boutiques offered coupons and freebies for the gift bags.
The decorations and food were even "cotton inspired."
The Design Portion
Jacket and pants designed by Rachel Buchanan
Reversible skirt designed by Maegan Bedells
Shirt designed by Laynee Graham
Skirt designed by Jasmine Rilen
Design by Amelia Williams
Scarf designed by Paisley Hamilton
Skirt designed by Caroline Wilson
Paints designed by Brittany Sullivan
Vest designed by Claire Johnston
Shirt designed by Jessica Watts
Cape coat designed by Sarah Ashley Bealor
Paint suit designed by La'Kia Carter
Rain jacket designed by Kayla White
Cape coat designed by Taylor Howell
Dress designed by Brittany Sullivan
Dress designed by Rachel Armbruster
Jacket designed by Rachel Buchanan
Jacket designed by Storey Wilson
Scarf and skirt designed by Storey Wilson
Merchandising Competition
All of the merchandising boards were on display so guests could view them before and after the fashion show.
The Winners
Design Winners:
Grand Prize: Cat Wilson (Maroon Skirt)
First Place: Storey Wilson (Black & Violet Cardigan)
Second Place: Claire Johnston (Quilted Vest)
Grand Prize Winner: Cat Wilson
1st Place: Storey Wilson
Second place: Claire Johnston
Honorable Mentions:
Rachel Armbruster (Little Black Travel Dress)
Amelia Williams (Flared Vest)
Storey Wilson (Swing Skirt)
Rachel Armbruster
Amelia Williams
Storey Wilson
Merchandising Winners:
Overall Winner: Kiki Yang
1st place: Kayla White
2nd place (tied): Brittany Henderson and Hannah Reynolds
Overall winner: Kiki Yang
1st place: Kayla White
2nd place (tied)- Brittany Henderson
2nd place (tied)- Hannah Reynolds
The show was an amazing success! A large crowd came to the show to support all of the ATM students. Mississippi State University would like to thank Cotton Incorporated, The Cotton Board, MSU Extension Services, and Jordan Planting Company for all of their support to make this show possible. ATM students hope to participate in other cotton related projects in the near future.
Projects On Display
All of the projects were on display in the Colvard Student Union on Mississippi State's campus from February 3rd-14th, 2014. It was exciting to see the whole cotton project come full circle and be recognized by all MSU faculty, staff, students, and visitors. MSU again sends its thanks to everyone who made this whole process possible!
Blog post by: Hannah Reynolds